Workshop: Eva Steidl – Journalist | for Milan 2019

4 April 2019
Raum 203

In april 2019 UdK Produkt Design planned to present at SaloneSatellite in Milan during the annual Salone del Mobile.

Eva Steidl is a London based Journalist, curator trend scout and design communication. She worked for Süddeutsche Zeitung Magazin and curated Haus der Gegenwart, an experimental exhibition space in Munich, and now realises publications, exhibitions and workshops for international brands, companies and institutions. She is also mentor at IMM-Cologne’s Pure Talent program.

Issues that were dealt with:
• how to sell stories?
• creating a press kit
• how to write texts
• the key to coverage success
• picture perfect
• how to prepare for a fair
• knowing your audience
• media overview

Workshop impressions: